Posts Tagged ‘sustainability’
The Quanza ISP Kart Competition, to be held on Saturday 23rd March 2013, uses various energy sources to power the activity of the event sponsors and the karts themselves. Prior to the event, EvoSwitch approached the event coordinators to address the event’s carbon footprint. To make it more sustainable, EvoSwitch offered to offset the carbon footprint of the competition.
Energy importance: Sector-wide
“The Quanza ISP Kart Competition was established as a networking event for the ISP sector, a sector which is linked to the data center industry, with an equally high dependence on energy and high power requirements,” said Eric Boonstra, Managing Director at EvoSwitch. “We believe energy efficiency to be of sector-wide importance and therefore think a networking event should not only be successful in bringing together those with mutual interests but also in terms of minimizing the impact on the environment”.
Furthermore, EvoSwitch wanted to demonstrate how easy it can be for any company to address its carbon dioxide emissions: “for example, by opting for energy-efficient servers or by looking at how you deal with data that is only occasionally being accessed” said Boonstra.
A carbon footprint is an ecological footprint that can be expressed as a number. This figure shows how many square meters biologically productive land and water area is used to attain a certain level of consumption and to process the associated waste of this consumption. The number can be calculated per country for a whole year, but also per family, company, product or activity.
“The calculated carbon footprint can then be compensated through certain companies, such as the Climate Neutral Group – an organization EvoSwitch works with,” explains Boonstra. “These agencies typically ensure that the money donated to offset carbon dioxide emissions are used to invest in sustainable energy projects like biogas and renewable energy.”
EvoSwitch carried out extensive calculations ahead of the kart competition to determine the amount of additional carbon dioxide emitted due to the event. “We included the transport of all 800-1000 participants to and from the event, assuming the average travel distance would be 150 kilometers back and forth (and included the consumption of lots of food and drink into the equation). This allowed us to arrange for the entire event to be carbon neutral, not just the racing part. Our partner which executed the calculation and ensured the compensation of emissions gave us a special certificate of carbon neutrality for the event. As such, the Quanza ISP Kart Competition is able to be label itself as a carbon neutral event.”